Iconic blue-chip NFT collection, Cool Cats, has announced an exciting new expansion designed to elevate its intellectual property and brand. As a result, the innovative Web3 company has unveiled 3 new casual gaming titles, along with several radical strategic partnerships.
Conceived at the height of NFT mania, and launched in the heady days of July 2021, Cool Cats has maintained a position as a leader within the Web3 space. Cementing this status by constantly innovating and diversifying in order to keep its brand fresh.
Now, as many NFT projects are feeling the heat amid the current bear market, Cool Cats has emerged with a plan to bring its brand to a mainstream audience. Effectively, looking to employ a more traditional marketing model in order to make its 9965-piece collection of azure felines appeal to the masses.
To achieve this, it has partnered with three major publishers to spearhead a march into casual gaming. The first will see the mighty nWay launch a frantic arcade style multiplayer game, iCandy will debut a 2D browser-based endless runner, and Sync Studios is currently developing an addictive match 3 game. As a result, each title will arrive in the latter half of 2023, and the early Months of 2024.
It’s time for an upgrade 💅🏽 pic.twitter.com/DTsfx3pfQb
— Cool Cats (@coolcats) June 28, 2023
Cool Cats Takes Great Strides with a Host of Strategic Partnerships
Over the course of 2023, Cool Cats has positioned itself to take its next major steps with a host of well calculated strategic partnerships and investments. Notably, the prominent collection secured funding from Web3 giant, Animoca Brands, which in turn, opened the door to collaborations with its subsidiaries, nWay and iCandy.
In addition, the hardworking NFT company also partnered with Futureverse back in April in order to expand its business model. Essentially, putting the building blocks in place to create a new marketplace and virtual metaspace.
So, as the ongoing bear market wreaks havoc on some projects, brands like Cool Cats have kept their composure to innovate in a number of new and exciting ways!
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